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PRESENTS
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Some might say this is the pinnacle of the day. It's where the adrenalin will be at its highest and the mettle of true entrepreneurs is tested in the heat of competition.
It's where the winner takes all - with a golden opportunity to pitch to an audience of 2,000 decisionmakers on the main stage of SME Beyond Borders.

IT’S THE ULTIMATE “ELEVATOR PITCH”
- WITH A TWIST!

12 SMEs get to give their best pitch to a panel of hardened experts. It's like a Broadway audition - but without the tact and diplomacy!
Delegates see and experience the whole process. But this isn't a spectator sport - it's an once-in-alifetime chance to harden and perfect your pitch.
So even if you're not the winner, you walk away with a polished pitch that's ideal to leverage the finance and resources you need.

GET YOUR “PITCH, PLEASE!” MOMENT

Follow the key steps we've listed below and you could get the chance to break
away from the crowd and pitch to the best in the business.

SUBMIT YOUR ONE-PAGE BUSINESS

PLAN ON OUR PORTAL

Using the link below, send us a one-page business plan that outlines areas such as: your USP, funding mechanisms, strengths and weaknesses. Remember less is more, so keep it simple.

PLAN YOUR ELEVATOR PITCH

Don’t say we didn’t warn you. Look at the criteria and you’ll be well-prepared for top-notch pitching. In terms of content, make sure –

• You give information about the problem/opportunity you face
• Why you want the finance and how you will use it
• What is your product/service, its market and its production cost?
• What is your expected revenue
• To profile your leadership team - and why the lender should choose YOU
• You have a killer closing line

PRESENT TO A PANEL OF EXPERT JUDGES

The “Pitch, Please” judging panel will rate your pitch according to content and delivery - and whether you’ve made a positive or negative impression. Keep in mind that your pitch can only last three minutes. For delivery, you should –

• Speak clearly and tell a story (not give a list)
• Use basic, everyday language
• Relate to the audience
• Be full of passion for what you do

THE WINNER GETS TO PRESENT

IN FRONT OF AN AUDIENCE OF

OVER 2000 PEOPLE

This is your moment of glory – suit up and present your pitch to an audience of 2000 people including PEs, VCs, investors and key entities from the public and private sectors!

JURY

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Esam Mahmoud

Vice President
SMB Marketing - Etisalat
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Nathan Gold

Founder
The Demo Coach
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Luis Tomassoni

Head of Global Business Marketing
NBAD
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Chris Ferguson

CEO
Credence International
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Brad Wylie

Director
One Business Centre DMCC
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